Uzzi Fragrances For Men
UZZI is a brand of men fragrances aimed at the affluent and
aspirational individual between the ages of 18 and 50. UZZI
currently has an Eau de Toilette and Deodorant spray available in
two distinctive smells, Nero and Bianco (Italian for Black and
White). Nero is a fresh, green, spicy woody and ambery fragrance.
The top notes consist of Bergamot, Lavender, Galbanum and Rosemary.
The heart notes consist of Geranium, Coriander, Cypress and Clary
Sage.
The base notes consist of Oak moss, Sandalwood and Amber. Bianco is
a herbaceous, fresh, floral, spicy, mossy fragrance.
The top notes consist of Petit grain, Lavender, Tarragon, and
Aldehydic.
The heart notes consist of Carnation, Rosewood, Cinnamon and
Jasmine.
The base notes consist of Tree moss, Cedar wood, Musk, Honey, Oak
moss and Sandalwood.
Product development is at an advanced stage for the launch of a
shower gel, aftershave balm and body lotion. The UZZI Unique
Selling Proposition can be summarized as follows: Uzzi products
shall supply a best quality, long-lasting fragrance that appeals to
the targeted niche market, at a competitive price.
The unique appeal shall be to the lifestyle of the customer:.. ZZI
is YOU?
This message shall be core in all advertising and promotions. Price
Our pricing structure is formulated around market related and
aggressive competitive pricing, in order to create demand. The
price structure of our products is significantly cheaper than
current competitors whilst offering equivalent quality and a brand
alternative to our customer

